Every property journey tells a story, and with the launch of Thomson Estate Group, a new chapter in Sunshine Coast real estate begins.

Founded by local property expert Ben Thomson and operations specialist Samantha Thomson, this boutique agency is redefining real estate with a fresh, people-first approach.

From Twin Waters to Noosa, they are bringing tailored property marketing, innovative strategies, and a deep commitment to their community—ensuring every client experience is seamless, strategic, and stress-free.

Thomson Estate Group isn’t just about selling homes; it’s about shaping the future of the North Shore.

With extensive experience in property development, the team has played a key role in landmark projects such as Latitude Coolum Beach, Villas on Sunrise Coolum Beach, and Jorl Court Buderim. Specialising in off-the-plan sales, they’ve successfully guided over 350 transactions, securing more than $250 million in sales to date.

Their expertise in residential, commercial, and multi-dwelling projects continues to contribute to the evolving landscape of the region.

For Ben, real estate has always been about more than just transactions—it’s about building trusted relationships.

Reflecting on what drives his passion for the industry, he shares: "Getting to know and support the local community, problem-solving situations for the best interest of our clients,  hearing people’s stories—what they do, where they are from and creating new developments in the community to benefit the community".

Partnering with URBAN X was a strategic decision for Ben, driven by his commitment to delivering exceptional service to his clients. He chose URBAN X for its strong operational support, explaining: "They are a proven model that has results for the right individual. As well as assisting in a lot of the areas I lack". 

Ben describes the transition as smooth and well-supported, sharing, "Nothing has been an issue so far. Everyone’s been great, supportive, and extremely helpful."

Launching Thomson Estate Group came with its challenges, particularly the uncertainty of stepping out on his own. Reflecting on the journey, Ben admits, "The obvious fear of confidence and the unknown. What I’ve come to learn and I keep telling myself was I just had to get out of my own way".

That mindset led to the creation of a brand that stands for professionalism, trust, and excellence. "I want to resemble a business as the trusted advisor to the community, advising our clients as to their best direction or solution. A professional, attentive-to-detail brand that knows you’ll only get one opportunity to make it right."

With the foundation set, Ben is excited about what’s ahead. "The sky’s the limit." His advice for others thinking about making the leap? "Get out of your own way. You won’t know how well supported you will be until you do."

URBAN X is where the best go next. So, if you’re ready to make the best move of your career, talk to us today.

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