With a formidable three-decade commitment to the real estate industry, Lisa Ashcroft, a highly regarded agent, proudly introduces the launch of Lisa Ashcroft, her boutique real estate agency. Strategically partnering with UrbanX, Lisa seeks to redefine the real estate landscape in Tamworth and its neighbouring areas by implementing a personalised and sophisticated approach.

Like many agents, Lisa's frustrations working under the traditional agency model stemmed from a sense of unfulfillment, repetitive training and feeling stuck.

Lisa says, "My biggest frustration was that I didn't feel challenged anymore...The training was repetitive, my development had stalled, and to succeed I always need to grow".

Seeking a dynamic change, Lisa envisioned an agency where innovation, support, and recognition would thrive. Teaming up with UrbanX, Lisa's mission was to create an agency focused on the exclusive commitment to her clients. Lisa shares, "I want to now offer tailor-made relationships...Not structured around the franchised brand and ways of doing procedures".

Lisa’s commitment to her clients goes beyond standard real estate service, evolving into a personal and professional journey. Lisa shares, "I wish to make homes look as individual as they are and to continue building relationships and assisting as many people as I can the 'Lisa way'...I have grown as a business woman, my children are all adults and the time was perfect to be the very best I can be".

To back her up in accomplishing her goals, Lisa chose UrbanX as the strategic partner in this endeavour because their qualities aligned with her values. "Dan Argent (UrbanX CEO) was very patient and persistent...I spoke with other agents that also left big offices, and they had nothing but positive feedback," she notes.

Reflecting on what she is most excited about with her future as a business owner, Lisa shares, "My work life balance, the freedom of making my day fit around me…Making money, enjoying the rewards that money can buy and helping people and have them refer me to others".

And Lisa’s advice to fellow agents contemplating their own business ventures is straightforward: "Just do it!".

With an emphasis on individuality, attention to detail, and a commitment to transparent transactions, Lisa Ashcroft is set to bring a new era of personalised real estate service to Tamworth with class.

UrbanX is where the best go next. So, if you’re ready to make the best move of your career, talk to us today.

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