The premium luxury market will be the focus of Belle Property’s operations in the NSW Far North Coast as the sought-after area continues to see strong interest due to its perfect blend of rural inland villages and coastal communities.

“Since opening three years ago in Lennox Head the market conditions have changed considerably,” Belle Property Byron Bay/Lennox Head Principal Braden Walters said. 

“We now represent a thriving real estate market which has experienced unparallel growth and as a result opened a new office in Byron Bay to service the expanding needs of the community. Our median house price is around $3 million in Bryon Bay and $1.3 million in Lennox Head and we are seeing national and international attention on properties in our area.”

Mr Walters, who sold in excess of 180 properties last year, more than any other agent in the area combined said the focus on luxury premium properties is expected to continue.

“Our experience, attention to detail, marketing and understanding of the wants and needs of our consumers in the luxury lifestyle market sets us apart from other agencies.

Belle Property CEO, Peter Hanscomb, said it was the perfect time to expand operations in a thriving area. 

“This is an exciting time of growth for Braden and his team. The Lennox Head area and surrounds is attracting incredible buyer interest and we look forward to servicing the area. 

“Using our extensive network of offices around the country, together with our exclusive partnerships with global platforms, Leading Real Estate Agencies of the World (LeadingRE) and Luxury Portfolio International (LPI), no one is better positioned to generate buyer interest from around the world for the region’s most special properties,” Mr Hanscomb said.  

Belle Property has just listed some outstanding properties including 543 The Coast Road, Lennox Head, which is for sale for $6 million to $6.60 million.

Mr Walters added that the short-term rental market was booming and Belle Property had responded with a boutique offering. 

“We launched the Belle Escapes brand, our holiday rental arm to offer personal property management service to those looking to provide short term rentals. The holiday rental chapter of the business was something the community was calling for and our personalised services take property management to a level previously unseen in the market.”

Belle Property is located at 63-65 Ballina St, Lennox Head and 39 Fletcher Street, Byron Bay.