Foreign investors are increasingly drawn to Perth, prompting LJ Hooker to develop step-by-step explanations of the state’s transaction process in six foreign languages: Cantonese, Mandarin, Malay, Indonesian, Italian and Korean. 

Director of LJ Hooker Settlements, Janet Hryb, decided to cater to the primary languages of Perth’s established and emerging foreign markets as Perth becomes a more cosmopolitan community. The most recent census data shows 40.8 percent of the city’s population was born outside Australia, which is a higher proportion than in Sydney or Melbourne.

Perth’s Chinese-born population, in particular, increased 210 percent in the decade to the census collection, while across Australia the average capital city increase was 123 percent.

LJ Hooker Settlements is commonly sought-out by project marketers of large residential and mixed-use developments in Perth and surrounding suburbs, said Hyrb. "When purchasing a property, being able to understand how a transaction transpires in their first language adds a lot of confidence and peace of mind for international buyers and temporary residents. But even for sellers, we have an increasingly multicultural community where many people speak a language other than English at home. Our transaction flowcharts also enable them to sell with confidence."

Principal of LJ Hooker Claremont Vivien Yap said many of her overseas clients, both buyers and sellers, can now have a clear understanding of the sale process and feel comfortable to proceed with this service.

"Bricks and mortar is regarded as a very solid investment option, and Australia has very low sovereign risk on a global scale," said Yap. "International purchasing will only further increase for Perth."

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