A new Aussie Proptech App, bRight Agent, is helping junior agents get more leads by leveling the playing field.

Let’s face it - getting a good start in the real estate industry can be tough. We don’t all start with a client list of a dozen people in our local area that are all ready to list their property.

Working as a sales associate is common practice, but it can be tough to pay the bills when splitting commission with another agent, the agency itself, or trying to chase down your own leads.

Third party referral services can assist in getting more leads, but there are two main problems with using the major players. Firstly, these large services can charge up to 20% of your commission! The final amount will obviously depend on the sale price, but it can easily be $4700+ per property which is a huge share of your income to give up.

The second problem is that big services tend to funnel leads to their ‘top’ agents with the most sales, which clearly goes against the notion of junior agents actually getting more leads for themselves.

Thankfully, a new Aussie App - bRight Agent - is helping junior sales agents get more leads by tipping the balance in their favour. Founded by entrepreneurs Aaron & Angelina Scott in 2023, bRight Agent is a service that helps deliver value to vendors whilst at the same time generating leads and leveling the playing field for junior agents. Here’s how:

Levels the playing field: bRight Agent was built to deliver great value in the property market and particularly with junior agents in mind. There’s no preferential algorithm funneling business to the same top agents, and in fact the more you’re prepared to hustle for work, then the more successful you’re likely to be.

That’s because the bRight Agent App gets agents to individually bid for the opportunity to represent the property by submitting their own commission rate offering directly to the vendor. If you’re prepared to help the vendor save a bit of money and discount your commission rate to get the listing, then bRight Agent is the perfect platform for you.

Delivers leads directly to your fingertips: Let’s face it - nobody likes to door-knock or do random leaflet drops. And junior agents are always on the go - not sitting around the office. That’s exactly why the bRight Agent service is App-based and not a desktop system.

New leads get delivered directly to your mobile through the bRight Agent App, so that no matter where you are you can be alerted to a new lead and submit your bid instantly.

Minimizes Costs: There’s nothing worse than finally getting a commission only to have to split it two or three ways - or pay a 20% referral fee. With bRight Agent, there’s no split commission or referral fee.

bRight Agent simply charge a very small monthly subscription amount (which is flexible depending on the size of the area you want to be able to get new leads for). With prices as low as $39pm, junior agents could use bRight Agent’s service for over 10 years for less than a single $4700 fee from one of the big services!!

Think about that for a moment - if you get more than 1 lead every 10 years from bRight Agent then you come out ahead for each listing! That’s unbelievable value!!

There’s plenty to get excited about with the bRight Agent App, and co-founder Aaron Scott said that the company have even more development in the pipeline. “bRIght Agent is all about delivering great value to everyday Aussies, so we plan on expanding the service to build out the entire value-chain ecosystem”.

“There are some really exciting things planned for bRight Agent over the next 12 months”, Aaron said.

“Helping junior agents get a great start in their real estate agent career while helping homeowners save is really important to us,” said co-founder Angelina.

The bRight Agent App is available Australia-wide for both iOS and Android via the App stores, and new agents can sign-up directly via the App.

More information is available at www.brightagent.com.au/agent