First National has been working with a real estate software company, Zenu, to keep up with the changing dynamics of real estate.
For the past 12 months, First National Real Estate has been working with Zenu Real Estate, the real estate software company behind the new Customer Relationship Management (CRM) technology.
First National Real Estate’s chief executive, Ray Ellis said Zenu re-entered the Australian market some two years ago with a product that provides real estate agents with stability, security and, most important, ease of operation at the sales and administration level.
"Partnerships with Amazon and CoreLogic, to mention a few, enable the sales process for the agent and vendor to be seamless, proactive, and customer experience focused."
Zenu Real Estate founder, Eddie Lynch added, "we enable real estate agents to utilise fast cloud-based systems to provide the best service on a daily basis to consumers."
Additionally, Mr Ellis said, "The fact that Zenu leads the way was the basis for First National’s exclusive website hosting arrangement, which provides our network’s members with the best available.
"The traditional role of the real estate agent has evolved to the point where without a cloud-based CRM system, you are failing to provide the best service offering to each and every client as well as missing business growth opportunities," he said.
"Technology now dominates the real estate industry and First National members, because of our marketing structure, now have the opportunity to choose the best available."
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