We want to level the property market and shift the focus to first home buyers which is why we've launched a First Home Buyers package – a discount on hiring a professional to help those purchasing their first property.

The Cohen Handler First Home Buyers package will give first home buyers a 10 per cent discount on the Cohen Handler buyers’ agent fees, with a 12 month payment plan option. First home buyers will have dedicated, specialised agents available to help them from start-to-finish of the buying process.

In the highly competitive Sydney and Melbourne property markets in particular, we've seen unprecedented levels of enquiry from struggling first home buyers. With demand for property at record highs at the moment and interest rates at record lows, we are seeing first home buyers being priced out of the market every day by seasoned investors and foreign buyers.

We think it is so important for the future of Australia that first home buyers be given a reasonable opportunity to purchase property. As unseasoned beginners, first home buyers often need the most help. They’ve never done this before – they’ve never dealt with selling agents and they have a limited understanding of property value. More-so than understanding lump sum payments; they need guidance across all areas of the buying process.

While there are first home buyer grants available, the assistance they offer is limited. The first home buyer government grants are great, but in most cases are only available for new property purchases, not existing property, and can often simply cover the stamp duty (or part-thereof) of the property purchase.

We want to guide first home buyers through the buying process from start to finish. Whether it’s simply bidding at auction, negotiating the purchase price or looking to develop a plan for investment or residential purchase, we’ll have specialised buyers agents focused on sharing their knowledge as professional buyers – both residential and investment – with those that are new to the game.

With the big banks targeting investors in the two-tiered Australian mortgage market, the gap between investors and owner-occupiers is expected to grow in the months to come; now is the time for first home buyers to step up and take advantage of the opportunities available.

See also:

Cohen Handler launches high-end property service